Winter 2010 Required Textbooks

Winter 2009-2010 Textbook List

This is a list of textbooks submitted to the UC RWC Bookstore for eMedia Comm courses for Winter quarter.  The information is provided for your convenience and so you can take advantage of purchasing discounted books.  If you choose to purchase from an online source, please allow enough time to receive your texts before the start of classes.  

Last revised 11/4/09

28-EMDT-161
Media Research Methods
Check back for more information about texts for this course.

28-EMDT-163
Media Aesthetics & Criticism
Author : Zettl
Title : Sight Sound Motion
Publisher : Cengage Learning   
Edition : 5th
ISBN : 9780495095729
Required

28-EMDT-165  (2 books)
American Film Noir
Author : Hirsch
Title : Dark Side of Screen: Film Noir (with New Intro)
Publisher : Perseus Books Group   
Edition : 2nd
ISBN : 9780306817724
Required
     
Author : Silver
Title : Film Noir Reader
Publisher : Limelight Editions 
ISBN : 9780879101978
Required

28-EMDT-182
Media Review Writing
No Text

28-EMDT-221
Audio Production I
Author : Alten
Title : Audio in Media
Publisher : Cengage Learning   
Edition : 8th
ISBN : 9780495095682
Required

28-EMDT-231
Photo Principles & Lighting
Author : London
Title : Photography
Publisher : Pearson Education  
Edition : 9th
ISBN : 9780131752016
Required

28-EMDT-242
Video Production II
Author : Kauffmann
Title : Avid Editing (w/DVD)
Publisher : Focal Press        
Edition : 4th
ISBN : 9780240810805
Required

28-EMDT-253
Digital Graphics
Author : Weinmann
Title : Illustrator CS3 for Windows & Macintosh
Publisher : Addison Wesley     
ISBN : 9780321510457
Required

28-EMDT-256
Animation I
Author : Ulrich
Title : Flash CS3 Professional
Publisher : Addison Wesley     
ISBN : 9780321502919
Required

28-EMDT-258 (2 books)
3-D Texture & Light
Author : Ingrassia
Title : Maya for Games
Publisher : Focal Press        
ISBN : 9780240810645
Required
        
Author : Lanier
Title : Advanced Maya Texturing & Lighting
Publisher : John Wiley & Sons, Incorporated    
Edition : 2nd
ISBN : 9780470292730
Required


28-EMDT-264
Video Studio Production
Author : Zettl
Title : Television Production Handbook
Publisher : Cengage Learning   
Edition : 9th
ISBN : 9780534647278
Required
(Note – Amazon has this book used for $24 and up.  The retail cost of the book is $163.  Order early if ordering from Amazon or other online booksellers.)

28-EMDT-272
Multimedia Production II
Author : Vaughan
Title : Multimedia: Making It Work
Publisher : McGraw-Hill        
Edition : 7th
ISBN : 9780072264517
Required

28-EMDT-276
Flash: Applications
Author : Ulrich
Title : Flash CS3 Professional
Publisher : Addison Wesley     
ISBN : 9780321502919
Required

28-EMDT-281
Basic Web Production
Author : Robbins
Title : Learning Web Design
Publisher : O'Reilly & Associates      
Edition : 3rd
ISBN : 9780596527525
Required


28-EMDT-282 (2 books)
Web Site Design
Author : Robbins
Title : Learning Web Design
Publisher : O'Reilly & Associates      
Edition : 3rd
ISBN : 9780596527525
Required

Author : Negrino
Title : Dreamweaver CS3 for Windows & Macintosh
Publisher : Addison Wesley     
ISBN : 9780321503022
Required

28-EMDT-395
Independent Studio
No Text

28-EMDT-397
Internship in eMedia
Author : Bravo
Title : The Internship Advantage
Publisher : Penguin Group USA Inc      
ISBN : 9780735203914
Required
(Note – Amazon has this book used for $0.01 and up.  The CD-ROM is not required for the class.  Order early if ordering from Amazon or other online booksellers.)